Articles about link building, SEO and digital marketing
When someone asks AI which service to choose, the model names four to six brands. We asked four models 48 such questions five times each, collected 960 answers and 2,536 source pages, and compared them with Google results. The main finding: a brand m
A client wrote to support: after launching a cascade, traffic eventually dropped. We checked the database — and got an a
On 24 September Google began rolling out the September 2026 spam update and stated a window of up to two weeks. It is th
Google states outright that links in PDFs are treated like links in HTML, can pass PageRank, and that nofollow cannot be
On 24 September Google switched on multimodal search reporting in Search Console — the kind of search done with a camera
The end of August brought two confirmed events for anyone placing content and links on other people's domains. Google adjusted enforcement of its site reputation policy: from 30 August a manual action applies outside the EEA and not inside it, while
A link is only useful when four conditions hold: the page is alive, it is indexable, a link tag exists, and it is not cl
Since 31 August 2026 the report on visibility in Google's generative features is available to every site. It carries exa
The PromoPilot app is now on Google Play — it is available on both platforms. Projects, launching promotion, reports, au
Search Console flagged 102 not-effective addresses on mobile for our own site — and the same 102 green on desktop. The f
An audit hands you thousands of rows and answers none of the only question that matters — where to start. We went through 391,294 findings across 83 sites and counted the genuine errors: 1.1%, fitting into seven codes. We unpack why the volume of a r
This week we worked on the quality of donor sites and texts. The pool grew from 32 to 42 active platforms, average DR fr
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