Why Some Platforms Are Used More Often Than Others
“Why do you rarely use Blogger?”, “why are there the same platforms here?” — these questions are valid. The composition and frequency of platforms are determined by metrics, not preferences.
What is Known About the Pool
| Metric | Value |
|---|---|
| Platforms checked | 72 |
| Included in rotation | 45 |
| Excluded | 27 |
| Average DR of included | 73 (range 38–96) |
| Pass weight (out of 26 checked) | 13 |
What Determines Priority
- Indexing rate. The main indicator: publication outside the index does not work at all.
- Weight transfer. Checked in rendered form, not in the source code.
- Domain authority. DR and the profile of the platform itself.
- Placement reliability. The rate of successful publications: if a platform consistently rejects materials, its share automatically decreases.
Therefore, a platform with a loud name may be used less frequently than an unnamed one: the first publication is not indexed, while the second is indexed. A breakdown of the methodology — how we select platforms.
Limit on One Domain
Each platform has a limit on the number of placements for one project. The reason is simple: value is determined by the number of different referring domains, and twenty publications on one service provide less value than five on five different ones — see donor and acceptor.
Can You Choose Platforms Yourself
No, and we explain why: priority is recalculated based on fresh measurements, and manual selection would freeze the composition at the time of the order. What can be seen before launch — list of platforms before launch.
Why Not Just Take Platforms with the Highest DR
DR describes the authority of the domain as a whole, while you need a specific page with your link. A service with DR 90 may not index user publications at all — and then its contribution equals zero despite the most beautiful number in the report. This is why the indexing rate is prioritized over authority.
What Happens When a Platform Breaks
Public services change without warning: they introduce phone verification, start requiring login through someone else's account, change the editor's layout. Such a platform first loses share due to a drop in successful publications, and then is manually excluded. There is also a reverse path: an excluded platform is rechecked and may return to rotation if the problem is resolved.