Reposting: What Happens to a Slot Without a Live Link
A slot is a place for one publication with your link. Sometimes a publication does not reach a live verified link: the platform rejected the material, deleted it after an hour, or returned a page with an error. To avoid an empty slot in the report, automatic reposting is enabled.
How It Works
- After publication, the link is checked: the page opens, your domain is searched in the rendered view.
- If there is no live verified link, the slot is marked as open.
- The system takes a different working platform and reposts.
- The number of attempts for a slot is limited — it will not restart infinitely.
- When fresh platforms are exhausted, a second publication on an already verified reliable platform is allowed: this is better than leaving the level unfulfilled.
| Reason for Open Slot | What the System Does |
|---|---|
| The platform rejected the publication | Reposting to another platform |
| The material was deleted after publication | Reposting, see publication deleted |
| The page returns an error | Reposting |
| The link is not in the rendered DOM | Reposting |
| Attempts exhausted | The slot remains open and does not appear in the report |
What the Client Sees
In the report — only the final live links. Intermediate attempts are not displayed: they say nothing about the result and only confuse. If it is important for you to understand the volume, focus on the number of verified links in reports and launch statuses.
What Reposting Does Not Fix
It does not compensate for an error in the promoted page itself: if the acceptor is closed to indexing, returns an error, or the canonical points to another page, no number of repostings will help. This is checked before launch — see which page to choose.
Why Attempts Are Limited
Infinite reposting looks tempting, but in practice means one thing: the system will keep publishing again and again where something is systematically not working, wasting the queue and launch time. A cap on attempts makes behavior predictable — the launch completes in a reasonable time, rather than hanging for a week for one slot.
What This Means for Volume Planning
Links on public platforms naturally wear out: some materials are deleted over time. Therefore, the volume should be planned with a margin, rather than relying on the fact that all posted links will be alive in a year. The mechanics of wear are discussed in the article on deleted publications.